December 2010
2 posts
too much is always more than enough →
we believe in the power of type and color.
6 Reasons Why Social Games Are the Next... →
November 2010
1 post
motion media design →
Is it Motion Graphics? Is it Animation? Is it Branding?
October 2010
5 posts
bug labs at&t gsm mobility module looks great to... →
10 things you didn't know about sound →
we like this piece by cnn covering julian treasure’s ted talk.
julian is the author of “Sound Business,” is chairman of uk-based audio branding specialist the sound agency and an international speaker on sound’s effects on people, on business and on society.
and here are 10 things we didn’t know about sound:
1. you are a chord.
2. one definition of health may be...
is changing servers… and that’s why the app doesn’t work
Watchunlogo
September 2010
9 posts
“Even the knowledge of my own fallibility cannot keep me from making mistakes....”
– Vincent van Gogh
“I have learned that any fool can write a bad ad, but that it takes a real genius...”
– Leo Burnett
how to make a single camera 3d video rig →
we have been messing around with a couple of canon g10s using this type of set-up…
but this looks more promising for people with only single camera who want to get their diy 3d on.
Watchwe like jackass as much as the next person (although we question the 3d decision).
that said, we think this johnny knoxville vehicle will be more interesting.
“I can’t understand why people are frightened of new ideas. I’m...”
– John Cage
Watchwe have been asked to do a talk on game theory so we have been researching some thought leaders…
in the end it’s becoming clear that everyone is riffing of what jesse says…
Watchgame theory is something we have posted about before.
some of the most popular services are built on game theory because it easily facilitates viral expansion loops ensuring participation and growth.
August 2010
15 posts
Watchintellectual ventures founder nathan myhrvold explains to our friends at gizmodo why it costs institutions a lot of money to create new ideas.
Watchwe agree with jason fried of 37signals fame…
competition doesn’t usually put start-ups out of business…
most start-ups put them selves out of businesses with common mistakes like hiring the wrong people, being afraid of making money, and spending too much early on.
there is a nice truth to what he is saying about being small while you get it right and committing to growth...
The bright side of wrong →
we like this article from the boston globe on being wrong.
it goes along with our feelings about “failure tolerance” and it’s importance in the evolution of any institution or person for that matter.
there was a lot of press around google discontinuing the wave platform a couple of weeks ago…
they deemed it a failure but inside of google that’s not a negative...
the cost of change →
a lot of our client are folks looking for a way to break out behavior cycles that are cycle of diminishing returns.
we talk to clients all the time about re-thinking their approach… not in huge ways… just logical ways…
but a lot of these institutions with established revenue streams are massively resistant to change even if the face of overwhelming negative finical...
the web is dead, long live the internet! →
a nice piece by our friends at wired.
basically non-browser based traffic has over taken browser based traffic on theinternet for the first time in the modern internet era…
not unexpected… and following the logical flow of any utility moving toward ubiquity and ultimately invisibility…
what % of electricity was used for home lighting when people first got electricity in...
is back online
what we need is a good api for voice and sms... →
thanks twilio!!
in the past we always had to build our own custom stacks and scrptis for interactive voice relay marketing systems like this…
not any more… nice.
the truth sells, believe it →
“hi” sellsell, we like your style.
how do we share? →
reminds us of the quiet of a deep powder day →
sensing nature: tokujin yoshioka, takashi kuribayashi, taro shinoda
mori art museum, roppongi hills, tokyo
july 24th to november 7th, 2010
social media link wiki →
the most complete source for social media information we’ve found yet
June 2010
9 posts
is not rooting for the #lakers
is meeting you for lunch
is checking out an interesting presentation on “Digitally-Enhanced” Market Segmentation by #Copernicus http://ht.ly/1WmJU
the breathing earth →
WatchA follow up to the original Wireless in the World experiment that showed us visualisations of what radio fields overlaid from wifi, rfid, etc would look like if we could see them.
May 2010
7 posts
Watchipad’s retail potential is slowly being discovered.
we are working on some ipad retail concetps for clients and our current thinking is almost like a location aware catalog that enhances the purchase expeirnece for brands and consumers.
this execution for the gap by the cool folks at akqa is definitely a step in the right direction.
that said, our favorite thing about it might be the way...
jobs and co pass msft on the right →
we are again reminded by people 10 years ago who said apple was going out of business… and today, we hear these same folks say there was “no way to know”… but yet in hind-site, once the apple board brought back the iceo and more importantly bought the nextstep os which became osx, all the pieces where there… and they did what they said they were going to do…
...
Watchlive from disrupt, an interesting open-mic session for entrepreneurs to challenge VCs, live and uncensored about what they are looking at (product, team, market size, competitive landscape, positioning) and for (passion, data and authenticity).
locally automated →
placelocal is a service that automates ad creation and media specifically for local business.
we think it’s an interesting option for local business that don’t have the budgets or the savvy to comfotably engage an advertising agency.
that said, we think what’s really inteesting about this the dynamic ad generation and the location based service angle…
we expect to see a...
Watchfarm appreciates the ambition of “write the future” by w+k…
and wish we had the client trust and production budget to get it done.
it’s no small feat.
we think it’s hard to overstate the importance of the world cup in most countries, and we think w+k have done a nice job of communicating that…
as americans’ ourselves, we have to admit we like it.
that...
everyone is #1 (at something)
farm talks to a lot of clients about why playing to win is not enough…
to win, one must understand where they have the most right win and play to their strengths.
this brilliant datavisualization from david mccandless shows where everyone can be a winner if you look hard enough.
The Most Important Leadership Quality for CEOs?... →
a nice article from our friends at fast company.
farm believes that creativity can drive real business advantage.
appearently a lot of you c-level types think so too.
we should talk.
April 2010
28 posts
Watchwe think ed catmull, the president of pixar, knows a thing or two about being creative….
that said, we think he knows a lots about managing a creative institution that delivers a product consumers highly value through creativity.
in this economist video he has some interesting and provocative thoughts on “management” and “ignorance” that we think are key insights to...
virgin permissions →
virgin america just announced their toronto expansion exclusively through twitter.
we have said this in the past and will mention it again.
farm’s opinion is, in the future, the difference between the “haves” and the “have-nots” will be “permissions” and “access”.
if you follow virgin america on twitter you have access to informations others...